Chinese perceptions of marketing and relationship building in the sale of machinery in China
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Chinese perceptions of marketing and relationship building in the sale of machinery in China

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Published by Manchester Business School in Manchester .
Written in English


  • Marketing -- China.,
  • Machinery industry -- China -- Marketing.

Book details:

Edition Notes

StatementNorman McGuinness, Nigel Campbell, James Leontiades.
SeriesWorking paper / Manchester Business School -- no.182, Working papers (Manchester Business School) -- no.182.
ContributionsCampbell, Nigel., Leontiades, James., Manchester Business School.
The Physical Object
Pagination27p. ;
Number of Pages27
ID Numbers
Open LibraryOL13920709M

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